The world’s first google discover agency – operating since 2024

GOOGLE DISCOVER AGENCY

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TRAFCK GEO Agency working on projects at their London office

ABOUT TRAFCK

As the world’s first agency dedicated entirely to Google Discover, we don’t just follow the feed – we mastered it.

Our founders spent nearly a decade leading SEO teams at some of the UK and US’s biggest publishers.

After driving billions of clicks, they realised in 2024 that Google Discover was a game changer that most websites were completely missing out on.

They launched TRAFCK to bridge that gap, bringing ‘big publisher’ secrets to businesses of all sizes.

Since then, we’ve helped everyone from small blogs to global household names, including both e-commerce sites and major publishers, reach billions of readers.

Whether your site relies on ads, sits behind a paywall or sells products, we know exactly how to get you there.

We are also now pioneering the next frontier: optimising YouTube content for the Discover feed.

The digital world has no borders, and neither do we. From our roots in the UK, we’ve expanded to support clients across globe.

When you work with TRAFCK, you’re working with the experts who helped define the channel.

Ready to scale? Let’s talk. Email us: hi@trafck.co.uk.

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Our Services

Google Discover Strategy

This is our bread and butter. As the world’s first Discover-focused agency, we help you stop hoping for traffic and start winning it. We use the same high-level tactics we used to lead 40-person news teams to get your content into the feeds of millions of users.

SEO Consultancy

With a team of experts who have worked for the planet’s biggest publishers, we provide high level consulting for clients across the globe. We bring experience to your internal teams, no matter where you are located.

Technical SEO

Fast, smooth website performance: We make sure your site loads quickly and runs without errors, something both customers and Google love.
Clean, search-friendly structure: We fix behind-the-scenes issues so search engines can easily crawl and understand your pages.
Stronger overall rankings: With a solid technical foundation, all your other SEO efforts work better and help you get found more often.

YouTube for Discover

Video is the next big frontier for the Discover feed. We help you optimise your YouTube content so it doesn’t just sit on your channel, it shows up on the home screens of potential customers and viewers worldwide.

Digital Publishing & News SEO

We help publishers, from small independent blogs to massive global media houses, scale their reach, improve their authority, and drive billions of clicks.

Analytics and Reporting

Clear, simple insights: We show you exactly how your SEO is performing, no confusing charts or jargon.
Track what matters: See how many calls, leads, and visitors you’re getting, and which pages are doing the heavy lifting.
Data backed decisions: With transparent reporting, you always know what’s working and where we’re improving to keep your business growing.

WHY CHOOSE TRAFCK

We helped define how Discover works. We’ve been in the trenches, managing high pressure newsrooms and driving billions of clicks. We take that big publisher knowledge and put it to work for your business.

When we launched in 2024, we were the world’s first agency dedicated entirely to Google Discover. We saw that the feed was becoming a massive source of traffic that most sites were ignoring. We don’t just add Discover as an afterthought, it’s our core obsession.

Every website makes money differently, and we tailor our strategy to match:

  • Ad supported sites: We focus on the massive scale needed to drive programmatic ad revenue.
  • Paywalled sites: We’ve mastered the art of getting premium, locked content discovered to bring in new subscribers.
  • E-commerce: We help brands turn products and blog posts into viral traffic drivers.

We don’t just stick to what worked yesterday. We are currently pioneering the move into YouTube for Discover, helping creators and brands get their video content in front of millions of people who aren’t even on YouTube yet.

No matter where you are or what size your site is, you get access to a team of experts who have worked for the biggest media names on the planet.