SEO for scaling businesses

Why TRAFCK?
TRAFCK is a future-focused SEO agency built for how people discover content today and tomorrow.
We specialise in SEO for scaling businesses, helping ambitious brands grow their visibility, traffic, and revenue through tailored search strategies.
From technical SEO and content optimisation to link building and data-driven insights, we provide everything you need to scale sustainably.
We help scaling businesses scale faster – growing revenue, online visibility, traffic, and trust across search engines and AI-powered platforms.
Work with us to own your niche and lead in a changing digital world.
Ready to scale? Let’s talk. Email us: hi@trafck.co.uk.
Our Services
Technical SEO
Our technical SEO services ensure your website is built to perform – fast, crawlable, and optimised for search engines at scale. From site architecture and speed improvements to structured data and indexing, we fix the foundations so your growth isn’t held back.
Link building & media exposure
We get your brand featured in legacy and niche media outlets, driving credibility and traffic. Whether it’s content-led PR or strategic outreach, we make sure your business stands out where it matters.
Google Discover
We specialise in growing brands through Google Discover. Our strategies help businesses achieve sustained visibility and traffic growth beyond just ranking on search engines.
Local SEO
We help local businesses get found by customers nearby. From optimising your Google Business Profile to creating location-specific landing pages, managing reviews, and building local citations, we ensure you rank higher in local search and on Google Maps. Whether you’re a single-location business or a growing chain, our local SEO strategies drive foot traffic, calls, and conversions from people ready to buy.
LLM optimisation
We optimise your content to be the answer in AI-powered search tools like Google’s AI Overviews, ChatGPT, and Perplexity. By structuring content for clarity, using schema, and aligning with how LLMs retrieve information, we help your brand stay visible in the new era of search where answers matter more than rankings.
Google algorithm update recovery
Hit by a Google update? TRAFCK specialise in diagnosing traffic drops, identifying what changed, and rebuilding your online visibility and revenue. From content audits to technical fixes, we help scaling businesses recover rankings and future-proof against the next algorithm shift.
ABOUT
TRAFCK is an SEO agency built to help businesses scale. Our team blends deep SEO expertise with a modern understanding of how people find and engage with content, whether it’s through search engines, For You pages (Google Discover) or LLMs.
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The importance of Core Web Vitals for Google Discover
User experience has become a pivotal factor in determining a website’s ranking on search engines. Google’s page experience update was a gradual rollout of ranking factors from June…
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How to create evergreen content that performs well on organic search and Google Discover
Evergreen content is the cornerstone of any successful long-term content strategy, offering lasting value to readers as well as consistent traffic from the search results. Creating content that…
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TikTok SEO – How to optimise your videos for search
TikTok has evolved from a video-posting platform to one of the world’s most popular search engines. It has been revealed that 40% of younger users would rather search…
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What are AI Overviews on Google and can you turn them off?
GOOGLE are now using AI generated summaries to answer your questions. This new feature usually appears at the very top of the search engine results page. TRAFCK revealed…
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AI Overviews are launching on Google Search this week – what it means for websites
Google is rolling out AI Overviews to the whole of the US this week. AI Overviews will launch in more countries “soon” according to Google’s Head of Search…
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Google’s March 2024 core update is now complete
GOOGLE launched the March 2024 core update and the spam update on March, 5, 2024. The search engine declared war on spam content and vowed to change multiple…
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